The Main Benefits of Trademark Registration
Trademark registration will secure your business identity and give you commercial advantage and market position. It is only through registering your trademark that you can have these benefits. If you want to secure your intellectual property rights, you need to know the importance of having a trademark. You can enjoy exclusive rights as the owner of a business with a registered trademark. With a registered trademark, you will get all these benefits below.
You have exclusivity if you register your trademark, and this is the main benefit of doing so. You can protect your brand rights in a name or logo if you have a registered trademark. Your brand is exclusively yours and anybody trying to copy it is not allowed to do so since you are the official owner of that brand. If someone misrepresents or breaks your intellectual property rights then you have all the protection you can get since this trademark is protected.
You can take legal action against a person or company who violates your trademark rights. So with trademark registration you tell everyone that you have trademark rights. You can seek legal action in a federal court if a third party uses your trademark without consent.
Trademark registration secures your brand and has a reliable legal foundation that will enable you to build your business reputation in the marketplace. In countries where your trademark is registered in, you can better create brand awareness. With the increase in the life of your business through trademark registration, there will also be an increase in the trust of your customers.
Nationwide and international priority is one important advantage of trademark registration. With this priority you can have extensive protection of your trademark and you will have its exclusive international ownership. If you file a trademark application, a priority date for the future security of your trademark is protected. This priority date is the date of first use of the trademark in trade that provides you with nationwide and international priority, with exception to companies that incorporated and filed a trademark before you.
You will have the right to use the “R” symbol once you have registered your trademark. This proves that you have registered your trademark and that is it being protected. Inappropriate use of the R symbol can subject anyone to legal action since only properly registered trademarks can use that symbol.
If you register your trademark, you have a level of control over your domain names and you can effectively regulate similar URL registrations. Your chances of abstaining from using a similar www domain name also improves. It is important to remember that even if you have a domain name and a business name, trademark registration is still important.